On a single day of giving last week, East Carolina University received more than triple its goal of $75,000.
Supporters gave $259,295 under the banner of #PirateNationGives, ECU’s campaign for for Giving Tuesday on Dec. 1. Three hundred forty gifts ranging from $10 to $25,000 came in from 24 states and Washington, D.C.
“The response was overwhelming; we are so thankful for the generosity of the East Carolina community,” Chris Dyba, vice chancellor for university advancement, said. “Every day is a great day to give to ECU, but we are so grateful to everyone who came together to participate in this day no matter where they are located. Our supporters truly showed that Pirate Nation gives.”
ECU was one of many educational and non-profit entities participating in Giving Tuesday, a national day to focus on charitable giving after holiday spending begins on Black Friday and Cyber Monday. This is the second year that ECU participated in Giving Tuesday. Last year, the university received 132 gifts totaling $67,248.
This year’s total includes gifts given in person through major gift officers, over the phone and online at ecu.edu/piratenationgives. Donors could make a gift of any size to any area of the university they chose. Donations will go toward scholarships, research, medicine and healthcare, athletics, the arts, and more.
This year some donors had the chance to double their impact thanks to 1966 alumnus Dr. Jerry McGee, who gave $25,000 as part of a challenge to first-time donors and those who increased their last gift by $100 or more.
“East Carolina draws so much support from people who give a couple hundred or few thousand dollars; we only have a few multimillion dollar donors,” he said. “These days we’ve gotten to where we think giving $50 or $100 doesn’t matter, but it does matter. I wanted to make sure people understood the importance of their individual gift.”
As a longtime higher education professional, McGee knows the value of giving back to your alma mater in whatever amount you can. McGee worked as a development officer and administrator and various institutions, including others who have participated in Giving Tuesday.
“A lot of my professional success goes back to what I learned at East Carolina,” he said. “When I got a call asking me to help East Carolina, the answer was yes. At least once a year, we need to sit down and take time for the causes we care about. I’m very proud of East Carolina, and I’m pleased so many people chose this day to support the university.”